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Introducing Our Fair and Equitable Launches with EQL

Written by Ben Tholen
Introducing Our Fair and Equitable Launches with EQL

At Agoro, we take pride in delivering limited-edition collectibles that excite fans and collectors worldwide. These limited runs are part of our brand’s unique appeal—but they can also mean some fans inevitably miss out. That’s why we’re thrilled to announce our official partnership with EQL, an eCommerce platform that specializes in making product launches fair and equitable for all collectors. 

What is EQL? 

EQL is a proven platform used by leading brands to keep product launches free from bots, multiple entries, and other bad actors. It uses powerful technology to ensure each person has an equal chance of securing the items they love. 

 

A Better Chance for Collectors 

    • Extended Launch Windows: Instead of having to refresh a website at a specific second, EQL offers a launch window—typically 24 hours—during which anyone can submit an entry. Whether you enter in the first minute or the last, your odds remain the same.
    • Fairer Outcomes: EQL automatically filters out bots, duplicate accounts, and suspicious activity, helping ensure real collectors win.
    • Rewarding Loyalty: If you don’t win this time, EQL tracks your history and may improve your chances in future launches, ensuring more fans eventually get their hands on our most sought-after collectibles. 

 

How EQL Launches Work 

 

1. Sign Up for Notifications 

In the weeks leading up to a product launch, you’ll see your dream collectible on the usual “Coming Soon” page at Agoro.com. For an EQL-powered release, you’ll be asked to sign up for notifications, ensuring you receive an email the moment the ballot opens. 

 

2. The Ballot Opens 

On release day, the ballot (or launch window) will remain open for 24 hours. During this time, you can head to the product page and click the “Enter” link. You’ll be redirected to Runfair.agoro.com, where you can:

    1. Log in or create an EQL account
    2. Provide your payment details and shipping information.
    3. Submit your entry 

Once you click “Submit,” you’re all set. 

 

3. Waiting for Results 

    • No Immediate Charge: You won’t be charged simply for entering, nor is there a hold placed on your card.
    • One Entry Per Person: Only one entry per product release is allowed, helping keep the process fair.
    • Success Notification: Once the launch window closes, EQL will randomly select the winners. If you’re successful, you’ll receive an email notification, plus a separate order confirmation from Agoro. If you don’t receive a success email, don’t worry—EQL keeps track of your participation, potentially boosting your chances in future launches. 

 

Top Tips for Entering an EQL Launch 

  1. Use a Single Account: Multiple entries or accounts may disqualify you.
  2. Verify Your Address: Double-check your shipping details to ensure any winning orders arrive safely.
  3. Have Funds Ready: Use a credit card you trust to have sufficient available funds if you’re selected. 

Calm, Equitable Launches 

With EQL, there’s no rush—the odds of winning remain consistent whether you’re first or last to enter. This approach helps collectors everywhere enjoy a more laid-back, fair experience. And if you change your mind during the entry window, simply retract your entry. 

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